How to Get the Most Out of Your Blog Posts: An Infographic

Blogging can help build your career by bringing readers to your website and letting them know what you do. Whether you are a freelance writer, copyeditor, or author (published or unpublished), a blog can help potential clients or readers sample your writing style, subject matter, and expertise. It’s one of the simplest and most effective ways to market your work.

Here is an infographic that describes 12 simple, free things you can do after you write a blog post. For more ideas on why and how to do this, visit the member area and listen to the April teleclass with PR Expert, Diana Ennen.

Your Blog Post Promotion Checklist from DivvyHQ.com

How to get the most promotional mileage out of your posts on your NAIWE member blog.

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Jim Sutton: NAIWE Member of the Month, April 2012

Our Member of the Month for April is Jim Sutton of Creative Solutions. Listen in to the recording below as we interview Jim on The Freelance Life. He shares some of the online networking skills he teaches others to help improve their online networking for profitability.

A self-described onion networker, who is passionate about networking and helping others master the skill, Jim built his LinkedIn network to 3600 direct connections in 6 years.  He has successfully managed complex learning management systems and led the creation of performance-based qualification programs.  To help improve the skills of job seekers he is currently facilitating a weekly interview preparation session.  He lives in Venetia, PA, is married and has a degree in computer systems and a masters in Training and Performance Improvement.

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How to Get Most Out of Everything You Do: A Teleclass with PR & Entrepreneur Expert, Diana Ennen

Join us for a member teleclass-
3:30 pm EST on Wednesday April 4, 2012

with Public Relations Expert Diana Ennen

You’ll learn:
  • How to write a great how to article on topics specific to your expertise.
  • How to get the most exposure for that article by adding it to your blog, newsletter, etc., and submitting it to the top ranking article submission sites as well as industry-specific places.
  • How to take it a step further and get even more exposure with your social media by creating tweets, facebook postings, etc., right from that article.
  • How you can review your website stats and online search stats to see what keywords brought the visitors to your site and with that knowledge create a Google Adword campaign.
  • And as a bonus, we show you how to create a video of your article and add it to your YouTube channel.

Dianna is President of Virtual Word Publishing, www.virtualwordpublishing.com. She has been in business for 25 years and has authored five books on starting a business including the best-selling book, Virtual Assistant the Series: Become a Highly Successful, Sought After VA. Today she specializes in PR and marketing. She has been featured on Fox News, CNN Radio, CBS4 News, etc., and co-hosted a radio show for over 3 years.

Members will find call-in information for the classes in the member area of the NAIWE.com website. You’ll find it by logging in on any page of the site, then going to the Library link, then to the Expert Teleclasses link. NAIWE teleclasses are totally free for members ($27 each for non-members).

If you’re not a member and you’d like to join in time for the teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so by visiting the Teleclass page. We hope you’ll join us!
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How to Tweet Tips to Create a Product with Paulette Ensign

Paulette Ensign, NAIWE Tips Booklet Expert

On a special episode of The Freelance Life, NAIWE Expert Paulette Ensign shared how to Tweet Your Tips to Create a New Product While Marketing Your Expertise. You may listen to the recording below.

As a freelancer, you have lots of great business tips to share with the world. And you keep hearing that social media for business is the way to go. Yet there are so many social media tools you’re not sure where to start. Plus you’re running a small home business or a micro business. You want to create products from those tips marketing your business at the same time, on what little time you have. Maybe you’re thinking of a tweet book and don’t know how to do it.

This session shows you how to do that and more, a minute at a time in very short order, a tip at a time, doing double time as you market your freelance business and create a money-making product simultaneously. You’ll develop a social media strategy that is painless, with big results both online and offline.

What you’ll learn in this session not only gives you a way to create a product for your business, it gives you another service to offer your clients and prospects.

Paulette Ensign has successfully been in the tips business for more than twenty years, selling well over a million copies of her tips booklet online and offline. She has clients worldwide who have surpassed her results. You can be the next one!

The Freelance Life is hosted at TalkShoe.

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How to Promote Your Book with Brian Feinblum

Brian Feinblum of Planned Television Arts: Marketing and Book PromotionNeed some ideas on how how to market your new book? Brian Feinblum, CMO of Planned Television Arts, the nation’s largest and oldest book promotions firm, will be joining us for a members-only teleclass on Wednesday, April 20, at 3:30 p.m. EDT. He’ll give you an insider’s look at how professionals promote books, and you’ll be sure to take away tips to help you get started.

Members will find the call-in information in the Members-Only section of the NAIWE website. Just log in at the top of any page of the site and go to the Library. Click on “Expert Teleclasses,” and you’ll find the information you need. Non-members will find additional information about the teleclasses on the Member Teleclass page.

Brian Feinblum has been promoting best-selling authors, self-published books, motivational speakers, major businesses, leading non-profits, and influential trade associations since 1989. He currently serves as the Chief Marketing Officer and Vice President for Planned Television Arts.

He has worked with hundreds of diverse and unique clients across many industries. Brian is instrumental in matching new clients with the right services and servicing their needs. He also develops unique services for the company and is respected as one of the best press kit writers in the business.

Prior to joining PTA 12 years ago, Brian was the Senior Publicist at Lifetime Books for three years. Notable clients included magician David Copperfield and best-selling author Og Mandino. A sampling of the media appearances he scheduled for his authors included Oprah, CNN, and USA Today. He also served as the head of publicity for SPI Books for two years. The stable of authors included the best-selling Dr. Ruth. Featured bookings included Larry King Live, Phil Donahue, Geraldo, Joan Rivers, Sally Jesse Raphael and the Associated Press.

Recent PTA authors promoted by Brian include actor Henry Winkler, comedian Jeff Foxworthy, parenting expert Hal Runkel, baseball announcer Joe Garagiola, CEO of Lower Manhattan Development Corporation John C. Whitehead, gossip columnist Cindy Adams, and Merrill Lynch Global Philanthropy. He is also a published author and is currently writing a book about ethics and values. He resides with his wife, their two children, a pug named Buzz and Daisy the bulldog, in New Rochelle, a suburb of New York City.

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20 Secrets of Blogging Success with Carol Tice

Carol Tice, professional blogger.If you’ve wondered what to put on your blog, how often to post, and just what it’s all for, you’ll love this special members-only teleclass with NAIWE member and professional blogger, Carol Tice. Carol’s own blog, Make a Living Writing was chosen as one of the Top Ten Blogs for Writers at the well-known Write to Done site, so it’s apparent that she really understands the world of blogging.

In her bio, Carol states, “I started Make a Living Writing because I wanted to share what I’ve learned about successful freelancing and help writers support themselves with their craft. This blog is my give-back to the profession that allows me to pay my bills doing something I truly enjoy.” She’s providing a handout of the 20 Secrets that you’ll doubtless find helpful as you apply the things you learn. Carol is an engaging speaker with a lot to teach, so don’t miss this!


3:30 pm EST on Wednesday, January 26, 2011
Members will find call-in information for the classes in the member area of the NAIWE.com website. You’ll find it by logging in on any page of the site, then going to the Library link, then to the Expert Teleclasses link. NAIWE teleclasses are totally free for members ($27 each for non-members).
If you’re not a member and you’d like to join in time for the teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so by visiting the Teleclass page. We hope you’ll join us!

Bring your questions and concerns, and be ready to boost your career with your very own blog!

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Tom Copeland of Bullworthy: Member Success Story on The Freelance Life

Tom Copeland of Bullworthy & member of NAIWEAre you thinking of making the leap into full-time freelancing?

Do you struggle with the connection between your creative work and the necessity for being a competent entrepreneur?

Join us for The Freelance Life on Wednesday, December 8, at 3:30 p.m. EST as we interview Tom Copeland of Bullworthy on how he’s gone from zero to “more than enough to survive” while doing something he loves. Tom will share the Top Five Things You Need To Do in Order to Make It as a Freelance Writer or Editor, and he’d love to answer any questions you’d like to ask. Don’t miss this opportunity!

Tom is a freelance writer, Web developer, and founder of Bullworthy, an online content management firm for small business. Tom’s work has been published on Equities.com, The Business Insider, The Working Writer’s Coach, and more. You can read more about him and his work at his member website, TomCopeland.naiwe.com.

Here’s the recording of Tom’s interview:

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Staying Well-Fed in a Changing Writing World: Member Teleclass with Peter Bowerman

Staying “Well-Fed” in a Changing Writing World:

Short and Long-Term Strategies for Boosting Your Writing Income

Wednesday, 17 March 2010, at 3:30 p.m. EST

It’s a tougher writing world out there today, and the writers who thrive in the coming years are those who can successfully adapt to the changing realities. In this one-hour info-packed session, join NAIWE Expert Peter Bowerman, veteran commercial freelancer and self-published author of the award-winning “Well-Fed” titles (www.wellfedwriter.com), as you explore…

* Strategies for standing out in crowded writing marketplace
* How to “un-commoditize” your writing and raise your market value
* How to diversity into the lucrative field of “commercial” freelance writing
* How to turn your expertise into multiple money-making products and services
* Why self-publishing could be your best publishing option
* How self-publishing a book can boost your industry reputation, your short-term profitability and your long-term financial security

And much more… Don’t miss it!

BIO:

PBCoverPicTWFW2-300ppiPeter Bowerman, veteran “commercial” freelancer and popular business coach, is the self-publishing author of the award-winning Well-Fed Writer titles on lucrative commercial freelancing (www.wellfedwriter.com). He chronicled his self-publishing success (60,000 copies of his books in print and a full-time living for eight-plus years) in the award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so.

If you would like to register for this single teleclass only, you may do so for $27 by visiting the Teleclass page.

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Invitation to Participate in the NAIWE “Credibility Tips” Booklet

The October teleclass with Paulette Ensign, our Tips Booklet Expert was inspiring, and we got a lot of great feedback! As a direct result of the teleclass, we have decided to commission Paulette to create a “collection of experts” booklet that the Association and participants can offer, both on our websites and at the conventions and speaking engagements that we’ll be going to next year. With Paulette’s amazing promotional ideas, plus fourteen people and the power of the Association behind it, this booklet should travel far and fast!

The idea of a tips booklet fits into the kind of cooperative marketing that NAIWE advocates. By joining with other members and experts, we can share great information to a much larger audience than we would have alone.  People who purchase or receive a copy of the booklet will have plenty of reason to keep it, and the freelancers who share tips automatically gain a greater measure of credibility through the quality of their information and their inclusion in the project.

We have settled on the theme of “Building Credibility as a Freelancer” because that was the number one reason people cited for joining a professional association in our January survey, so it’s obviously a concern. The booklet will be a wonderful way to introduce the association and those of us who want to participate by sharing 5 tips and a short bio.

I’m way too busy to take on another big project, and I’m sure you are too, so this sounded like an outstanding way to promote without a lot of effort. Paulette is the most organized person I know, so it’s nice to have her doing the work. Each participant will be able to use the booklet in any way– as a promotion, list builder, bonus, or just a “sticky business card.” Every time it goes out, it will promote all the participants by offering useful information people will want to keep and use.

I have already invited our NAIWE Experts and members, and some of them will be participating, so there are fewer than twelve spots left. As experienced freelancers, I know that each of you has worked hard to establish credibility, and you probably have some very good tips to offer. You’ll find all the details below and at Paulette’s website.  I’d love to have you join me in this!

Invitation to Participate in the NAIWE Tips Booklet

You know what it’s like balancing your marketing and delivering your services, even if you enjoy the marketing part at all. Like you, I’m forever looking for ways to promote my business as easily, economically, and uniquely as possible so it doesn’t get in the way of doing the part of my business I love most.

Wait ‘til you see a solution I discovered. This is probably the easiest promotion you’ll ever do, since your colleagues are marketing your business for you, positioning you as a leading expert in your field in the process.

It’s a cooperative tips booklet, spearheaded by the Queen of Booklets herself, Paulette Ensign. Paulette has personally sold over a million copies of her own booklet without spending a penny on advertising, so she knows how this is done.

  • It takes you less than 10 minutes to participate
  • You get instant credibility with your prospective clients as an author in addition to  your book
  • The price can’t be beat.

This is not some slicked up brochure, but rather a resource packed with information that prospects and clients will be begging to get their hands on.

It’s a no-brainer. For a small investment of time and money, you’ll get tons of things from Paulette’s company. I was surprised by how much she put into this package and how little she’s charging. And Paulette makes it incredibly easy, which is also why I’m bringing this to you.

To see what you get and how you can benefit from a Collection of Experts Tip Booklet, go to www.CollectionOfExperts.com.  A link for our booklet, “NAIWE.com Building Credibility as a Freelancer – Tips from a Collection of Experts” is at the bottom of the page.  If you still have questions, contact Paulette at paulette@tipsbooklets.com or 858-481-0890 (Pacific time zone).

A maximum of 14 experts will be accepted for the booklet and the deadline for your commitment is November 6. Priority is given to NAIWE Members and Experts.

This is an easy, inexpensive way to add more options for your clients and readers to know about you and your company or your books. Do this today! Go to www.CollectionofExperts.com   The link to our “NAIWE.com Building Credibility as a Freelancer – Tips from a Collection of Experts” is at the bottom of the page, ready for you to take action.

If you’d like to participate, please don’t wait– there are fewer than twelve spots available at the last count! Visit www.CollectionOfExperts.com right away to sign up.

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