Archive for the ‘Training’ Category

The Seven Things Every Author MUST Understand About Publishing

Friday, May 28th, 2010

Call in an listen to The Freelance Life!NAIWE Publishing Expert Jerry D. Simmons will be on The Freelance Life online radio show this coming Wednesday. His topic will be:

“The Seven Things Every Author MUST Understand About Publishing”

Recording of Part 1 of this interview:

They include:

(1)              It’s a business,

(2)              Two distinct parts to becoming a successful author,

(3)              Become a student of the marketplace,

(4)              Good story trumps great writing,

[6/2/2010 Note: We didn't get through all the questions, but we'll finish on Wednesday, August 4, at 3:30 p.m. EDT.]

(5)              It’s easy to get published, difficult to sell books,

(6)              Perception is critical, every author has choices, and

(7)              There are no guarantees, ever.

Here’s the recording of Part 2 of this interview:

There will be an opportunity for questions and answers at the end of the program. We hope you can join us!

  • The Freelance Life
  • Wednesday, August 4, 2010
  • 3:30 p.m. EDT
  • Phone Number: (724) 444-7444
  • Call ID: 38165

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How to Get More Editing Options for Your WordPress Blog

Tuesday, May 25th, 2010

NAIWE members all receive a member website as part of their benefits. Each member site looks likes this NewsWire site, and is based on the reliable and easy-to-use WordPress platform. WordPress comes with a robust array of editing tools, but many users never find them. Here’s how you can view your entire toolbar:

Look at the toolbar at the top of your editing window:

Editing toolbar in WordPress

You’ll see all the familiar icons for bolding, italicizing, creating ordered and unordered lists, and so forth. At the very end (far right), there is an icon with a symbol that looks like little rows of boxes. Click that icon, and a whole new row of editing icons will show up, as you see below.

More editing options on the WordPress editing toolbar

This second row of icons offers a selection of type styles, including headers and addresses, plus options for colored text, pasting as plain text, custom characters, and more. No matter what your formatting needs, your member website can probably handle it.

If you’ve never tried adding a photo, it’s easy. Just click on the symbol beside the words “Add media” just over the editing toolbar, then choose the photo file you want to add, decide on alignment and size, then click on the “Insert into post” button. If you want to edit the image, click on it, then click on the icon of a photo that pops up. You’ll be able to adjust the image from the options displayed.

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Write Non-Fiction Proposals that Grab an Editor: Learn How with Mary DeMuth

Tuesday, May 11th, 2010

If you want to have your non-fiction book published, you need to know how to effectively construct a book proposal. You can learn bits and pieces from many sources, but the very best place to learn is from someone who has successfully crafted a wide variety of non-fiction and fiction proposals.

Mary DeMuth, NAIWE Expert NAIWE Expert Mary DeMuth is the author of several novels, three books on parenting, a recently published memoir, and countless articles. She mentors budding writers through The Writing Spa, and has written two tutorials, Nonfiction Book Proposals that Grab an Editor or Agent by the Throat (in a good way!) and Write a Powerful Fiction Proposal. These two resources are full of practical advice and annotated samples of proposals that worked.

Nonfiction Book Proposals that Grab an Editor or Agent by the Throat (in a good way!)

Wednesday, May 19, at 3:30 p.m. EST

In this teleclass, you’ll learn:

  1. How to identify and articulate your passion before you write the book
  2. What belongs in The Introduction and About the Book sections
  3. Where to find information for About the Market
  4. What to put in the Comparative Analysis section
  5. How to construct a realistic Marketing Plan
  6. What to say in the About the Author section
  7. How to shape a convincing Conclusion
  8. What to include in Chapter Outlines
  9. What you need to know about the first three chapters that most publishers request

Life in Defiance by Mary DeMuthMary’s latest book is Life in Defiance, the final book in the Defiance, Texas trilogy. You can read more about it at Mary’s online bookstore, where you can purchase the proposal tutorials and signed copies of her books. You’ll also find her books (but not the tutorials) at Amazon.com and other bookstores.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com and *@naiwemail.com (an asterisk, followed by @naiwe.com and @naiwemail.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so.

If you would like to register for this single teleclass only, you may do so for $27 by visiting the Teleclass page.

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Staying Well-Fed in a Changing Writing World: Member Teleclass with Peter Bowerman

Thursday, March 4th, 2010

Staying “Well-Fed” in a Changing Writing World:

Short and Long-Term Strategies for Boosting Your Writing Income

Wednesday, 17 March 2010, at 3:30 p.m. EST

It’s a tougher writing world out there today, and the writers who thrive in the coming years are those who can successfully adapt to the changing realities. In this one-hour info-packed session, join NAIWE Expert Peter Bowerman, veteran commercial freelancer and self-published author of the award-winning “Well-Fed” titles (www.wellfedwriter.com), as you explore…

* Strategies for standing out in crowded writing marketplace
* How to “un-commoditize” your writing and raise your market value
* How to diversity into the lucrative field of “commercial” freelance writing
* How to turn your expertise into multiple money-making products and services
* Why self-publishing could be your best publishing option
* How self-publishing a book can boost your industry reputation, your short-term profitability and your long-term financial security

And much more… Don’t miss it!

BIO:

PBCoverPicTWFW2-300ppiPeter Bowerman, veteran “commercial” freelancer and popular business coach, is the self-publishing author of the award-winning Well-Fed Writer titles on lucrative commercial freelancing (www.wellfedwriter.com). He chronicled his self-publishing success (60,000 copies of his books in print and a full-time living for eight-plus years) in the award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so.

If you would like to register for this single teleclass only, you may do so for $27 by visiting the Teleclass page.

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Whack Wordiness with Barbara McNichol

Wednesday, February 24th, 2010

In honor of Words Matter Week, March 1-7, 2010, we’ll be hosting editor and NAIWE Expert Barbara McNichol for a free teleclass on The Freelance Life. Barbara is the author of Word Trippers: The Ultimate Source for Choosing the Perfect Word When It Really Matters. She’s edited 240+ books in the past 15 years, and we’re delighted that she’ll be sharing her expertise during this special week.

Class Date and Time: Wednesday, March 3 at 3:30 p.m. EST at The Freelance Life. You may listen online or on the phone.

Barbara-McNicholDescription: In Whack Wordiness, editor Barbara McNichol will share techniques that editors use to perfect your writing, brought to life with lots of examples. You’ll receive an optional assignment for practice – and we’ll make it lots of fun.

In this class you will:

  • gain fresh insight into how to tighten your writing
  • learn warning signals for excess wordiness
  • gain greater confidence in your ability to revise your own work

Instructor: Barbara McNichol

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Teleclass: “Write It Once, Leverage It Many Times” with Paulette Ensign

Friday, February 12th, 2010

NAIWE Member Teleclass

Wednesday, February 17, 2010

3:30 pm Eastern

Paulette Ensign, Tips Booklet Expert

Paulette Ensign, Tips Booklet Expert

After writing that 200-page book, having an entire information-product line that comes from just a few thousand words sounds almost too good to be true, doesn’t it? This is one of those times it really is true. This session shows you how to make it happen.

  • Choose a great topic for you
  • Why start with tips booklet
  • Learn a simple writing formula, word count, organization
  • The power of three that easily becomes six, one at a time
  • Why do different formats
  • Inventory or not
  • Examples all around you
  • Sell parts of the whole – to whom and for how much

Paulette Ensign is the founder, Chief Visionary, and Booklet Queen at Tips Products International, www.tipsbooklets.com. Paulette’s sense of humor and can-do attitude are the backdrop for teaching you to transform your knowledge into tips booklets and other information products for marketing, motivating, and making money. Paulette has personally sold well over a million copies (so far!) of her one tips booklet, “110 Ideas for Organizing Your Business Life,” in four languages and various formats without ever spending a penny on advertising.  You will leave this series with ideas to breathe new life into your business.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so for $27 by visiting the Teleclass page.

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Member Websites Now Even Easier to Use!

Monday, February 8th, 2010

We’ve updated the NAIWE member site engine to the latest version of WordPress to make posting even quicker and easier. You can go to your NAIWE site (http://yourname.naiwe.com) and reach the log-in screen directly from the right sidebar. You’ll find a spiffy new interface that makes posting more fun. Scroll to the bottom of this post to see screenshots of the new Wordpress dashboard. I think you’ll like it!

If you already have a website or domain name, what can you use your NAIWE site for?

Drive traffic to your primary website: Whenever you post on your primary site, copy the first few lines to your NAIWE blog, and finish with a “Read more…” tag, linked to the post on your primary blog. This will be a quality incoming link that will help your site show up higher in search engine results.

If you already have a domain name you’ve been planning to use for a primary website: Forward it to your NAIWE site, and use the NAIWE site as your primary spot for posting. This will eliminate reasons for procrastination, and get your web presence started in the quickest and easiest way possible.

Remember that building quality incoming links to whichever site you choose to use for your primary site is an important part of search engine optimization. Each link provides another way for readers to find you, and the more links you have coming in, the higher your ranking will be in Google and other search engines.

In addition to linking to your NAIWE site from any other sites you own, we recommend that you link to NAIWE and your member site from social networking sites such as LinkedIn, Facebook, and Twitter. It’s also helpful to place a link to your member site in your e-mail signature (you do use one, don’t you?). An e-mail signature is a quick, easy and unintrusive way to share your website, book titles, upcoming classes, an invitation to subscribe to your newsletter, or anything else you can fit into a few discreet lines.

Your NAIWE member website is one of the most valuable benefits we offer, and we encourage you to make the most of it. Post on it, then tweet your post title and a link so that others can read what you’ve shared. It’s an ideal way to connect with readers or potential clients, because people who are looking for writers or editors come to NAIWE to search the database. Your NAIWE-linked site is a lot easier to find than an isolated single site with few connections. Makes sense, doesn’t it?

Screenshots

1- How to reach the log-in page:

Go to your member site and click on "Log in" in the right sidebar.

*Go to your member site and click on "Log in" in the right sidebar.

2- How to log in to post on your member site:

Use your NAIWE username and password to log in.

*Use your NAIWE username and password to log in.

3- The back-end or “dashboard” for your member site:

Your navigation links are in the left sidebar. Click on "Posts" to create a new post or edit an existing post. Add or edit pages through the "Pages" link; comments and links through their respective links. It's pretty easy!

*Your navigation links are in the left sidebar. Click on "Posts" to create a new post or edit an existing post. Add or edit pages through the "Pages" link; comments and links through their respective links. It's pretty easy!

The main thing to remember is to never ever copy and paste something directly from Microsoft Word into any post or page. Convert it first to plain text, then paste it and format it using the tools at the top of the Post or Pages box. Word leaves a bunch of gunky coding that results in odd formatting and symbols that show up in all the wrong places.

Enjoy working with your site!

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Teleclass- Tapping into Your Creative Wisdom: Journaling Techniques for Writers

Tuesday, January 12th, 2010
Tina Games, Journaling Expert

Tina Games, Journaling Expert

NAIWE Member Teleclass

Wednesday, January 20, 2010 at 1:00 p.m. EST

We’re excited to host Tina Games, the NAIWE expert on the art of journaling. She has focused her writing and coaching career on working with women through the power of focused journaling, and she’ll be sharing some very specific techniques writers can use to power up creativity and defuse stress.

In this one-hour teleclass, Tina will discuss:

  • - How journaling is helpful to a writer
  • - Setting the stage for journal writing
  • - What types of journals are best for writers?
  • - What are some journaling techniques for capturing the best ideas?
  • - How can journaling help with writers block?
  • - How to use journal writing to map out a story, article or book

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for Tina’s teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so for $27 by visiting the Teleclass page.


Tina Games is a freelance writer, a creativity and life purpose coach, and a journaling workshop facilitator. She works with mothers who desire a more authentic life filled with purpose, passion, and creative expression. Her book, Journaling by the Moonlight: A Mother’s Path to Self-Discovery (and its accompanying deck of 54 journaling prompt cards) are based on the phases of the moon and are scheduled for release in mid-February.
To learn more about the book or Tina’s signature coaching programs, please visit: www.JournalingMoms.com and www.MoonlightMomsCircle.com. ~ Tina lives in Alexandria, Virginia with her husband and their two children.
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Earn More in 2010- Two Ways Freelance Writers Can Increase Income

Tuesday, January 12th, 2010
Don't put all your eggs in one basket!

Don't put all your eggs in one basket!

A no-whiners-allowed guest article by freelance writer, Carol Tice.

As we wind down the year, I find myself looking forward to next year and the strengthening economy. But first, I wanted to look back at why 2009 was my best-earning year ever. This analysis pointed the way to a couple of key strategies for earning more in ‘10 that any writer can use.

To sum up:

1) I diversified. Like mad.

2) I was open to offers to write in new formats I hadn’t yet tried yet.

In 2010, I plan to stick with this strategy, diversifying and staying open to new writing concepts as they emerge in the fast-changing world of freelance writing.

Many writers complain on my online forums about how awful particular markets are right now. I’d say they’re particularly awful for people who have all their eggs in one of them. One writer on one of my forums recently sniffed, “I write non-fiction only for magazines, and I’ve seen that market dry up this year.”

Well, boo-hoo, but are you going to just sit around and watch your sole income stream evaporate? Or are you going to market your business and secure your income by diversifying what you write, and for whom?

When I look over my client list for 2009, it has a lot of new names and projects in entirely new formats for me, including online-only exclusive pieces for print magazines, online-only magazines, “learning centers” for corporations, articles for major search portals, even articles for the Facebook fan page of an international conglomerate. I leapt from just writing my own blog to blogging for a national magazine, to blogging for corporations.

Recently, I’ve heard from writers who say their 2010 goal is to write only for print publications, or do only copywriting, or only blogging. I say that limiting your vision isn’t a good strategy right now. Successful writers in 2010 will remain open to all the possibilities.

Don’t be scared to take a flier on a new writing format. When I got back into freelancing in 2005, I got a call from a startup CEO whose company I’d previously reported on. He wanted to know if I would ghost-blog for him and write a few advertorial articles for his company Web site. Well, I had never done either of those things, and back then I hardly knew what a blog was, but I said, “Sure!” That tiny start in corporate copywriting has led to well more than $100,000 in copywriting earnings since. If I’d said no there, I likely would have earned a lot less over the past five years. Being open and diversifying works wonders for your bottom line.

Personally, I am a platform-agnostic when it comes to publishing. If a market pays well and I think I’d enjoy the writing and can deliver top-quality work on the topics, I’m game. If I had committed to only writing for print publications — which is where I started in my career — I would have passed on the majority of my 2009 income. So far, I’ve already booked some interesting new clients for January, including my first project that includes doing social media for a business.

What new markets do you plan to explore in 2010? What new clients will you find? I think writers with a diverse client list and an openness to new formats are going to see massive success next year. Hope that describes you.

Carol Tice is an award-winning freelancer for Entrepreneur magazine, Seattle Magazine, Seattle Business Monthly, Yahoo! Hotjobs, and the Seattle Times, among others. You can read more at www.CarolTice.com.
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NAIWE Expert Teleclass: Paulette Ensign on Using Twitter to Create & Market a Product

Thursday, October 1st, 2009

Join NAIWE’s Tips Booklet Expert, Paulette Ensign, as she calls in to teach us how to strategically and creatively use Twitter to create a product and market your business. Expect to learn a lot!

Wednesday, October 21, 200912:30 noon PT / 1:30pm MT / 2:30pm CT / 3:30pm ET

Watch your inbox for the call-in information (be sure you’re signed up for e-zine mailing list to the right so that you don’t miss any teleclasses or events!)

Create a Product and Market Your Business a Minute at a Time Starting on Twitter

What if you could create a product and market your business all at the same time for literally minutes a day, at no cost?  Oh, and have fun doing it, too? Well, you can.

Paulette Ensign, of tips booklets fame for almost two decades, crossed over her own barrier into the world of online social networking through the free mini-blogging service, Twitter. While many people are creating applications and guidance for effectively using Twitter to promote their business, Paulette realized it’s the ideal vehicle to write tips of about 22 words each. It’s a way for you to give useful information and create a presence for your business simultaneously, in less than a minute per tip. It’s multi-tasking at its finest.

Once you post the tips online, there are so many more things you can do with that content. Sharing useful tips through tips booklets has been and still is one of the easiest and quickest ways to become a published author, build credibility, and market yourself all at once. As fast as it is to write a booklet compared to a whole book, you can start a new product or distribute one you’ve already got as bite-sized pieces to a much broader audience. Plus there’s no design, production, or delivery costs online. You can then decide if you want to develop or extend a whole product line from that information.Discover:

* A simple formula for writing effective tips in 22 words or less.

* Ways to leverage tips into 7 other products and formats for sale and to give away

* Ideas for making money with this information, online and offline

* Licensing the content for huge profits

This session is just the thing if you are:

o A Reluctant Marketer

o The Introvert of the Century

o Transitioning into Info Products

o Older Than a Teenager

o Skeptical About the Value of Social Networking

Bio:

Paulette Ensign has personally sold well over a million copies of her own tips booklet, ‘110 Ideas for Organizing Your Business Life,’ without spending a penny on advertising. She did this with no business training, and enough guts and natural irreverence to figure it all out as she went.  Her first career was more than a decade of happily teaching string instruments in public elementary schools, before becoming a professional organizer from 1983 until the mid 1990’s after she wrote her booklet. Paulette has unwittingly become The Booklet Queen since writing her booklet in 1991.With a sense of humor and a ‘can-do’ attitude, Paulette shares her experiences with clients and audiences worldwide, through her consulting, speaking, and teleseminar services and products.

Paulette made a cross-country move from New York to San Diego, California in 1996  without missing a beat in her business because of the role that booklets play. When asked why she moved, her answer has consistently been “It doesn’t snow in San Diego.”

This event is for NAIWE Members, but non-members may listen live.

If you’re already on the NAIWE e-zine mailing list, you’ll receive the teleclass phone number and access code in your inbox on the day of the call. If you’re not, you can sign up on the teleclass page.

Can’t make the live call? Don’t worry! All calls are recorded and will be available to NAIWE members in the private members-only area of the NAIWE website. Join today and you can listen to this call, plus all of our past teleclasses on great topics such as ghostwriting, smart self-publishing, and more.

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