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Staying Well-Fed in a Changing Writing World: Member Teleclass with Peter Bowerman

Filed under: Experts, Marketing, Training — Janice Campbell @ 4:42 pm, March 4, 2010

Staying “Well-Fed” in a Changing Writing World:

Short and Long-Term Strategies for Boosting Your Writing Income

Wednesday, 17 March 2010, at 3:30 p.m. EST

It’s a tougher writing world out there today, and the writers who thrive in the coming years are those who can successfully adapt to the changing realities. In this one-hour info-packed session, join NAIWE Expert Peter Bowerman, veteran commercial freelancer and self-published author of the award-winning “Well-Fed” titles (www.wellfedwriter.com), as you explore…

* Strategies for standing out in crowded writing marketplace
* How to “un-commoditize” your writing and raise your market value
* How to diversity into the lucrative field of “commercial” freelance writing
* How to turn your expertise into multiple money-making products and services
* Why self-publishing could be your best publishing option
* How self-publishing a book can boost your industry reputation, your short-term profitability and your long-term financial security

And much more… Don’t miss it!

BIO:

PBCoverPicTWFW2-300ppiPeter Bowerman, veteran “commercial” freelancer and popular business coach, is the self-publishing author of the award-winning Well-Fed Writer titles on lucrative commercial freelancing (www.wellfedwriter.com). He chronicled his self-publishing success (60,000 copies of his books in print and a full-time living for eight-plus years) in the award-winning 2007 release, The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so.

If you would like to register for this single teleclass only, you may do so for $27 by visiting the Teleclass page.

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NAIWE Benefit Partner BOTH Creates “Declaration of Independents”

Filed under: Industry News — Janice Campbell @ 7:22 pm, March 3, 2010
BOTH, one of NAIWE’s benefit partners, invites all self-employed professionals, freelancers, solo practitioners, independent contractors, and contract talents to sign its “Declaration of Independents.” BOTH is a firm that provides back-office support for writers, editors, and other independent professionals, and they believe that freelancing and flexible work arrangements are the wave of the future.

To learn more about BOTH, how they can serve independent writers and editors, and about the benefit they offer to NAIWE members, you may want to read about our January 2010 interview with BOTH founder Erik Vonk and listen to it at The Freelance Life.
Here’s the press release:
both-pro-descriptAn employment agreement is no longer the instrument of choice to connect the supply and demand in talent, skills or competencies. BOTH supports a bold move in support of efforts to reduce misconceptions and fears around flexible work arrangements.

Saint Petersburg, FL, March 03, 2010 — BOTH, an acronym for Back Of The House (www.bothpro.com), is inviting all self-employed professionals, freelancers, solo practitioners, independent contractors, flex-workers, staffing employees, solopreneurs and contract talent to form a community with a common interest in the recognition, facilitation and support of the long existing reality of Flexible Work. By signing the “Declaration of Independents” on the BOTH website, independent professionals become a member of a community which will be kept informed of all important legal, tax, regulatory, political and societal developments and of efforts to gain support for flexible work and which will serve as a platform for networking and collaboration in the near term future. Membership is free.

Companies are seeking synchronicity between revenues and expenses. Global competition is forcing financial strategies that promote “Asset Poor, Flexible Cost” approaches. These trends are diminishing the ability of companies to offer long-term security, entitlements and benefits to employees. Workforce specialization, on the other hand, fosters mobility. As a consequence, an employment agreement is no longer the instrument of choice to connect the supply and demand in talent, skills or competencies, nor is it an appropriate conduit to “life enablers,” such as health and retirement benefits.

Erik Vonk, Founder and CEO of BOTH indicates, “At least 25% of the workforce has a ‘contingent’ work arrangement instead of an employment agreement. The old sense of job security has long been replaced by a prevailing confidence in income security. Nevertheless, going ‘solo’ has its challenges as alternative work arrangements are surrounded by unclear regulatory and tax frameworks, while access to individually underwritten health and retirement benefits is limited.”

Based on BOTH’s research, at least 50% of the over 15 million people currently unemployed will find their way back into the workforce as independents, not bound by, or dependent on, an employment agreement. Yet, this tsunami of additions to the ‘contingent’ workforce, which already includes 1 in 4 working Americans, is met with stern warnings of crack downs from the Federal Government and the IRS, and promises of increased scrutiny and audits of compliance with vague, outdated and often contradicting regulations.

At the same time, in spite of unprecedented Government spending on Stimulus Plans, no major effort has been designed to remove barriers to flexible work arrangements, which offer the quickest and most efficient way to (re)connect the supply and demand in skills. Even health care reform of epic proportions does not – as far as is publicly known – disconnect health insurance from the place of work, promote interstate insurance commerce or support consuer driven, individually underwritten plans. In fact, all the political rhetoric behind economic stimulus and health care reform seems to point in the opposite direction, i.e. toward increased and renewed dependency on the place of work for all “life enablers.”

BOTH supports the notion that it is time to break with Industrial Revolution era conventions that assume lifetime employment and a sacrifice of self-determination in exchange for job security, benefits, status and entitlements.

“Self-employment, contracting for work individually or running a solo practice can be easily accommodated by simplification of the tax code and deregulation of the insurance industry. To get there, the notion that “self employment equals tax evasion” needs to be replaced by the recognition that self-employment and entrepreneurialism equal revenues, also for ‘Uncle’ IRS,” Erik Vonk said. He continued, “BOTH was founded to create a viable alternative to outdated employment conventions and to support working on a project basis, or as an independent vendor, as a reality that should be recognized, supported, enabled, regulated and taxed as a viable alternative to a J.O.B.”

About BOTH

BOTH facilitates working independently by transforming work arrangements into vendor relationships whereby, at the same time, all support functions, benefits and entitlements – traditionally part of a corporate infrastructure – are substituted by a personally owned, “portable” back office, fortified by tailored, permanent health and retirement plans and managed by a Personal Advisor.

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Words Matter: Understanding the IRS, Your Tax Return and Your Accountant

Filed under: Experts, The Freelance Life, Words Matter Week — Janice Campbell @ 6:29 pm, March 1, 2010
Carol Topp, CPA

Carol Topp, CPA

In honor of Words Matter Week, NAIWE’s resident Tax Information Expert, Carol Topp, CPA, will be chatting with us on The Freelance Life. We’ll talk a bit about why words matter in financial areas, and Carol will talk about what writers and editors need to know about the IRS, tax returns, and accounting. Remember, access to Carol for tax information question is one the NAIWE benefits, and this is a great time to get acquainted with her and even ask a few questions if you would like. I hope you’ll join us!

Date: Tuesday, March 2, 2010

Time: 3:30 pm EST

Listen online: http://www.talkshoe.com/tc/38165 (You can listen live or listen later.)

Listen on the phone (and ask questions, if you like): Phone Number: (724) 444-7444 Call ID: 38165

Understanding the IRS

Does the IRS consider my writing a hobby or a profession?
Net Income. Why don’t they just call  it profit?
EIN, SSN, PIN: What’s with all the acronyms?

Understanding Your Tax Return

Deduction or Credit? What’s the difference?
Tax loopholes. Anything special for writers?

Understanding Your Accountant

LLC, S Corp, C Corp: What’s the difference? What’s best for me?
How to interview a CPA

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New Member Benefit- The Vocabula Review

Filed under: Books & Resources, News, Words Matter Week — Janice Campbell @ 9:32 am,

Well spoken is half sung.We’re always seeking to add value to your NAIWE membership, and I know that we’ve done so with the addition of the online journal, The Vocabula Review. If you’re not acquainted with TVR, take a moment to scan the table of contents of the February 2010 issue (at the end of this post). I’m sure you’ll find several items you can’t wait to read!

NAIWE members will be able to register at the TVR website, and they’ll receive a one-year subscription (12 issues) to the journal, plus access to the 120+ issues in the archives. This online resource contains an entertaining and informative mix of articles, essays, columns and tidbits from respected writers, all related to the art and mechanics of words. The regular one-year subscription price is $40, so you can see that this is a truly valuable benefit.

Extra: New members who join NAIWE during Words Matter Week will receive a special bonus: a copy of Silence, Language, & Society: A guide to style and meaning, grace and compassion by Robert Hartwell Fiske and a copy of NAIWE’s “How to Create Credibility as a Freelancer” booklet! It’s the perfect time to join the “professional association with career-building difference.”

Visit the Words Matter Week site to listen to an interview with Robert Hartwell Fiske, the editor and publisher of The Vocabula Review. Enjoy!

The Vocabula Review, February 2010

“It’s My Centennial!” said Tom Swiftly by Richard Lederer

Lost Qualifiers by David Galef

“May I Quote You?” On Compiling a Book of Quotations
by Clark Elder Morrow

Singin’ the “We” Blues by Heidi Huse

Specialty Dictionary
Glossary of Detective-Story Slang by William Denton

The Blind Review: A Literary Breakthrough by Mark Halpern

Life Tales
Bumbling into Bliss: My Life as a Teacher by Jeff Minick

Vocabula Revisited
The Last Words by Christopher Orlet

Two Poems
On Winter Afternoons by Kathleen Goldbach

Shibboleths
Welcome to Country Music by John Kilgore

Bethumped with Words
Schiaparelli: A Renowned Coutourière’s Italian Surname Traced to Its Origins by Bill Casselman

Harrison’s Corner
Nation Out to Lunch by Carey Harrison

The Common Reader
Letters to Rudi by Kevin Mims

Letter of the Law
Boilerplate Special by Adam Freedman

Language Module 29: The Essence of S

Disagreeable English

On Dimwitticisms

Clues to Concise Writing

On the Bookshelf

Gotcha Grammar (TM)

Vocabula Poll

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Whack Wordiness with Barbara McNichol

Filed under: Experts, Training, Words Matter Week — Janice Campbell @ 4:37 pm, February 24, 2010

In honor of Words Matter Week, March 1-7, 2010, we’ll be hosting editor and NAIWE Expert Barbara McNichol for a free teleclass on The Freelance Life. Barbara is the author of Word Trippers: The Ultimate Source for Choosing the Perfect Word When It Really Matters. She’s edited 240+ books in the past 15 years, and we’re delighted that she’ll be sharing her expertise during this special week.

Class Date and Time: Wednesday, March 3 at 3:30 p.m. EST at The Freelance Life. You may listen online or on the phone.

Barbara-McNicholDescription: In Whack Wordiness, editor Barbara McNichol will share techniques that editors use to perfect your writing, brought to life with lots of examples. You’ll receive an optional assignment for practice – and we’ll make it lots of fun.

In this class you will:

  • gain fresh insight into how to tighten your writing
  • learn warning signals for excess wordiness
  • gain greater confidence in your ability to revise your own work

Instructor: Barbara McNichol

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Teleclass: “Write It Once, Leverage It Many Times” with Paulette Ensign

Filed under: Training — Janice Campbell @ 11:18 am, February 12, 2010

NAIWE Member Teleclass

Wednesday, February 17, 2010

3:30 pm Eastern

Paulette Ensign, Tips Booklet Expert

Paulette Ensign, Tips Booklet Expert

After writing that 200-page book, having an entire information-product line that comes from just a few thousand words sounds almost too good to be true, doesn’t it? This is one of those times it really is true. This session shows you how to make it happen.

  • Choose a great topic for you
  • Why start with tips booklet
  • Learn a simple writing formula, word count, organization
  • The power of three that easily becomes six, one at a time
  • Why do different formats
  • Inventory or not
  • Examples all around you
  • Sell parts of the whole – to whom and for how much

Paulette Ensign is the founder, Chief Visionary, and Booklet Queen at Tips Products International, www.tipsbooklets.com. Paulette’s sense of humor and can-do attitude are the backdrop for teaching you to transform your knowledge into tips booklets and other information products for marketing, motivating, and making money. Paulette has personally sold well over a million copies (so far!) of her one tips booklet, “110 Ideas for Organizing Your Business Life,” in four languages and various formats without ever spending a penny on advertising.  You will leave this series with ideas to breathe new life into your business.

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for this teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so for $27 by visiting the Teleclass page.

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Featured Member Blog for February: Mary DeMuth

Filed under: Contests, Member News — Janice Campbell @ 12:03 pm, February 10, 2010
Thin Places: A Memoir by Mary DeMuth

Thin Places: A Memoir by Mary DeMuth

One of the best parts of being involved with NAIWE is reading member blogs. We especially enjoy blogs with funny, meaty posts that invite comments. That lets us know we’ve got a savvy member who understands the power of connection with readers.

This month’s featured blog is a perfect example of a great writer blog. Author Mary DeMuth writes posts that are not only helpful for other writers, but also enjoyable for her readers and fans who’d like an inside glimpse of the writing life. Visit http://marydemuth.naiwe.com/, and enjoy!

*Mary’s latest book, Thin Places: A Memoir, is on blog tour this week, and there’s an opportunity to win a Kindle by posting “In exactly 259 words – the retail value of a Kindle reader – tell us about a time you experienced a “thin place” in your life.” Visit Blog Tour Spot to read more about it.

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Member Websites Now Even Easier to Use!

Filed under: Marketing, Member News, SEO — Janice Campbell @ 12:34 pm, February 8, 2010

We’ve updated the NAIWE member site engine to the latest version of WordPress to make posting even quicker and easier. You can go to your NAIWE site (http://yourname.naiwe.com) and reach the log-in screen directly from the right sidebar. You’ll find a spiffy new interface that makes posting more fun. Scroll to the bottom of this post to see screenshots of the new Wordpress dashboard. I think you’ll like it!

If you already have a website or domain name, what can you use your NAIWE site for?

Drive traffic to your primary website: Whenever you post on your primary site, copy the first few lines to your NAIWE blog, and finish with a “Read more…” tag, linked to the post on your primary blog. This will be a quality incoming link that will help your site show up higher in search engine results.

If you already have a domain name you’ve been planning to use for a primary website: Forward it to your NAIWE site, and use the NAIWE site as your primary spot for posting. This will eliminate reasons for procrastination, and get your web presence started in the quickest and easiest way possible.

Remember that building quality incoming links to whichever site you choose to use for your primary site is an important part of search engine optimization. Each link provides another way for readers to find you, and the more links you have coming in, the higher your ranking will be in Google and other search engines.

In addition to linking to your NAIWE site from any other sites you own, we recommend that you link to NAIWE and your member site from social networking sites such as LinkedIn, Facebook, and Twitter. It’s also helpful to place a link to your member site in your e-mail signature (you do use one, don’t you?). An e-mail signature is a quick, easy and unintrusive way to share your website, book titles, upcoming classes, an invitation to subscribe to your newsletter, or anything else you can fit into a few discreet lines.

Your NAIWE member website is one of the most valuable benefits we offer, and we encourage you to make the most of it. Post on it, then tweet your post title and a link so that others can read what you’ve shared. It’s an ideal way to connect with readers or potential clients, because people who are looking for writers or editors come to NAIWE to search the database. Your NAIWE-linked site is a lot easier to find than an isolated single site with few connections. Makes sense, doesn’t it?

Screenshots

1- How to reach the log-in page:

Go to your member site and click on "Log in" in the right sidebar.

*Go to your member site and click on "Log in" in the right sidebar.

2- How to log in to post on your member site:

Use your NAIWE username and password to log in.

*Use your NAIWE username and password to log in.

3- The back-end or “dashboard” for your member site:

Your navigation links are in the left sidebar. Click on "Posts" to create a new post or edit an existing post. Add or edit pages through the "Pages" link; comments and links through their respective links. It's pretty easy!

*Your navigation links are in the left sidebar. Click on "Posts" to create a new post or edit an existing post. Add or edit pages through the "Pages" link; comments and links through their respective links. It's pretty easy!

The main thing to remember is to never ever copy and paste something directly from Microsoft Word into any post or page. Convert it first to plain text, then paste it and format it using the tools at the top of the Post or Pages box. Word leaves a bunch of gunky coding that results in odd formatting and symbols that show up in all the wrong places.

Enjoy working with your site!

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Teleclass- Tapping into Your Creative Wisdom: Journaling Techniques for Writers

Filed under: Experts, Training — Janice Campbell @ 11:08 am, January 12, 2010
Tina Games, Journaling Expert

Tina Games, Journaling Expert

NAIWE Member Teleclass

Wednesday, January 20, 2010 at 1:00 p.m. EST

We’re excited to host Tina Games, the NAIWE expert on the art of journaling. She has focused her writing and coaching career on working with women through the power of focused journaling, and she’ll be sharing some very specific techniques writers can use to power up creativity and defuse stress.

In this one-hour teleclass, Tina will discuss:

  • - How journaling is helpful to a writer
  • - Setting the stage for journal writing
  • - What types of journals are best for writers?
  • - What are some journaling techniques for capturing the best ideas?
  • - How can journaling help with writers block?
  • - How to use journal writing to map out a story, article or book

Members will receive call-in information for the class via a member mailing. Be sure that you’ve whitelisted *@naiwe.com (an asterisk, followed by @naiwe.com) in your e-mail program so that you receive the message.

If you’re not a member and you’d like to join in time for Tina’s teleclass, you may click on this “Join NAIWE” link to do so. If you would like to register for the teleclass only, you may do so for $27 by visiting the Teleclass page.


Tina Games is a freelance writer, a creativity and life purpose coach, and a journaling workshop facilitator. She works with mothers who desire a more authentic life filled with purpose, passion, and creative expression. Her book, Journaling by the Moonlight: A Mother’s Path to Self-Discovery (and its accompanying deck of 54 journaling prompt cards) are based on the phases of the moon and are scheduled for release in mid-February.
To learn more about the book or Tina’s signature coaching programs, please visit: www.JournalingMoms.com and www.MoonlightMomsCircle.com. ~ Tina lives in Alexandria, Virginia with her husband and their two children.
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Earn More in 2010- Two Ways Freelance Writers Can Increase Income

Filed under: Training — Janice Campbell @ 11:07 am,
Don't put all your eggs in one basket!

Don't put all your eggs in one basket!

A no-whiners-allowed guest article by freelance writer, Carol Tice.

As we wind down the year, I find myself looking forward to next year and the strengthening economy. But first, I wanted to look back at why 2009 was my best-earning year ever. This analysis pointed the way to a couple of key strategies for earning more in ‘10 that any writer can use.

To sum up:

1) I diversified. Like mad.

2) I was open to offers to write in new formats I hadn’t yet tried yet.

In 2010, I plan to stick with this strategy, diversifying and staying open to new writing concepts as they emerge in the fast-changing world of freelance writing.

Many writers complain on my online forums about how awful particular markets are right now. I’d say they’re particularly awful for people who have all their eggs in one of them. One writer on one of my forums recently sniffed, “I write non-fiction only for magazines, and I’ve seen that market dry up this year.”

Well, boo-hoo, but are you going to just sit around and watch your sole income stream evaporate? Or are you going to market your business and secure your income by diversifying what you write, and for whom?

When I look over my client list for 2009, it has a lot of new names and projects in entirely new formats for me, including online-only exclusive pieces for print magazines, online-only magazines, “learning centers” for corporations, articles for major search portals, even articles for the Facebook fan page of an international conglomerate. I leapt from just writing my own blog to blogging for a national magazine, to blogging for corporations.

Recently, I’ve heard from writers who say their 2010 goal is to write only for print publications, or do only copywriting, or only blogging. I say that limiting your vision isn’t a good strategy right now. Successful writers in 2010 will remain open to all the possibilities.

Don’t be scared to take a flier on a new writing format. When I got back into freelancing in 2005, I got a call from a startup CEO whose company I’d previously reported on. He wanted to know if I would ghost-blog for him and write a few advertorial articles for his company Web site. Well, I had never done either of those things, and back then I hardly knew what a blog was, but I said, “Sure!” That tiny start in corporate copywriting has led to well more than $100,000 in copywriting earnings since. If I’d said no there, I likely would have earned a lot less over the past five years. Being open and diversifying works wonders for your bottom line.

Personally, I am a platform-agnostic when it comes to publishing. If a market pays well and I think I’d enjoy the writing and can deliver top-quality work on the topics, I’m game. If I had committed to only writing for print publications — which is where I started in my career — I would have passed on the majority of my 2009 income. So far, I’ve already booked some interesting new clients for January, including my first project that includes doing social media for a business.

What new markets do you plan to explore in 2010? What new clients will you find? I think writers with a diverse client list and an openness to new formats are going to see massive success next year. Hope that describes you.

Carol Tice is an award-winning freelancer for Entrepreneur magazine, Seattle Magazine, Seattle Business Monthly, Yahoo! Hotjobs, and the Seattle Times, among others. You can read more at www.CarolTice.com.
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